Reports to: Director, Digital Media and Analytics
ROLE:
Media and Analytics Interns are responsible for working with members of the media and analytics team to analyze and interpret data from a plethora of sources such as paid search, social media, online display platforms, website analytics tools and third-party vendors, which will help to improve the quality assurance of campaigns and create efficiency in the operations process. Interns will not only receive hands-on media and analytics experience while working across a variety of clients, but also in-depth training and onboarding throughout the internship.
RESPONSIBILITIES:
- Running client-facing and internal campaign reports
- Monitoring the delivery and performance of campaigns
- Troubleshooting technical issues internally
- Improving the quality assurance of campaigns
- Accessing and collecting data for internal use
- Coordinating the production and implementation of Digital Media campaigns
- Interacting with media, Technology and Innovation and publisher sites regarding planning, tracking, scheduling and delivery of campaigns
SKILLS:
- Interest in and knowledge of digital media and emerging digital media technologies
- Familiarity with sorting and analyzing data in Excel, Pivot Table knowledge a plus
- Experience in formatting presentations in PowerPoint
- Collaborative team-player who works well with others
- Quick learner of online applications and software programs
- Strong analytical skills
- Familiarity with HTML and JavaScript a plus
EDUCATION:
- Advertising, Communications, Business Administration, Marketing, Statistics field of study preferred. Digital media classes a plus.
EXPERIENCE:
- On the job training will be provided.
All interested applicants can send a cover letter and resume to croninadops@cronin-co.com .
For more information, contact: Joel at jose.nebres@uconn.edu
